Today i’d like to share a few of my favorite free tools with you:
HubSpot’s Marketing Grader
Formerly known as the Website Grader, HubSpot’s free online tool Marketing Grader evaluates your website across three critical marketing areas: Top of the Funnel, Middle of the Funnel, and Analytics.
Site Readiness Report from Blue State Digital
The Blue State Digital Site Readiness Report is a free service that connects with your Google Analytics data to generate a customized analytics report for your site. The report helps you understand the accuracy of your Analytics data, identify areas for improvement, and provides actionable next steps to help optimize your site.
Alexa Site Audit
The Alexa Site Audit provides a free website and SEO analysis by simply entering in the URL of your website. The tool crawls up to 10,000 pages of your website and checks to see if your Google Analytics code is on each and every one of those pages. The Site Audit will also analyze your site, and providing actionable recommendations to increase your SEO rankings, traffic and usability.
Web Analytics Solution Profiler (WASP)
If you’re an IBM NetInsights user, WASP offers free, unlimited tag diagnosis that allows you to quickly test the state of your analytics tagging without having to look at source code. See all of your tags to ensure they’re working, save time, see detected values, find missing tags, detect double tagging, capture flash events, export data, and more.
Analytics Checkup
Analytics Checkup by LovesData is a tool that helps you ensure you are getting the most out of Google Analytics. It’s a free tool that allows you to automatically check that Google Analytics is set up correctly. Checks include AdWords accuracy, goal setup, self-referrals and other common problems.
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